The Halifax Mooseheads recently engaged Modern Media to relaunch their e-newsletter, Moosecalls. In the face of ever growing competition for consumer’s entertainment dollars, The Halifax Mooseheads saw an opportunity to enhance their email communications in an effort to drive greater levels of engagement.
In January the new design was unveiled to existing Moosecalls subscribers, with greater focus on key team stories in a format that is concise and enticing, while adding greater visibility for upcoming games and ticket sales.