GOLF PEI LAUNCHES PLAYER’S CLUB

Modern Media is always helping clients to benefit from key marketing opportunities – as recently demonstrated with Golf PEI. Together with Golf PEI, Modern designed, branded and launched a new loyalty program. To stay above the competitive golf destinations market, Golf PEI strives to deliver the best golf experience to the discerning golfer. Positioned to appeal to the avid golfer, the NEW Golf PEI Players Club is the latest digital marketing initiative that Modern has developed for Golf PEI. Within weeks of launching, the Player’s Club already has close to 1,000 members and continues to gain popularity in the avid golfer’s market.

“The Players Club program is a way to recognize our valuable customers,” says Barry MacLeod COO of Golf PEI. “Many golfers return year after year for world-class golf, while others haven’t yet made the decision to come. The Players Club is for those that love golf.”

Joining is completely free with no obligations. Once signed up, Players Club members can gain exclusive access to contests, last minute deals and monthly specials. Members will also receive an exclusive welcome package when booking any minimum 3 night package directly with Golf PEI, offering Player Club members a voucher booklet, Players Club card to access pro shop deals and a $100 Gift Certificate to put toward golf rounds. To further support the program, Modern Media designed and launched a new approach to email marketing.

To sign up visit http://www.golfpei.ca/players-club or call 1-866-GOLF-PEI (465-3734).