Modern Media has created and launched an innovative new social media marketing tool – Hypify. The innovation was spurred on by the insight that everyday people should benefit when they promote products and services they like. And the more someone Hypes the more chances that have to win.

Part endorsement platform and part social media contesting tool, Hypify allows individuals to select a product from a range of active Hypify promotions and push this out to their social networks.

Companies can choose to register their product or service with Hypify and then allow their fans to take it viral. Hypify allows consumers to pick brands, services and products that they like and they can endorse or ‘Hype’ them through social networks and communication channels. The consumer is rewarded with ballots towards a prize when their friends in their social networks click on their link to the product, brand or service.

For any company looking to create viral buzz and website traffic, this is a great benefit – it lets their consumer advocates to promote their product, brand or service because they enjoy it, and be rewarded at the same time. With contest activation costing as little as $25, Hypify is a very cost effective way for a company to target social networks and reward their consumers.

Check out the new site at www.hypify.com.